I’ve been meaning to write this post for years- literally. I went to the Malvern Festival of Innovation a couple of years ago and was talking about waste and the things that can be made from stuff that people throw away. On the day, hundreds of school children came to our Low and Behold stand,.
It’s interesting when you start to think about waste in terms of the actual products and packaging themselves. A huge amount of time and effort is spent in R&D at the front- end of a product or piece of packaging. From researching the product itself, through to marketing, through to the investment in the physical.
Now that I live near the sea I find myself increasingly frustrated by the amount of litter, especially on the beaches. It is amazing how much it has increased since the holiday season has started as well. I started out wanting to be an environmentalist because of a Leatherback sea turtle project I worked on.